Case study

Shree Rang Cashew

Shree Rang Cashew sells graded cashews online. I designed and built the site: a vintage-label brand look, a shop with product pages, a guide that explains what the W-grades mean, and a journal, all built phone-first.

§ 1At a glance

Client
Shree Rang Cashew
Type
Brand and e-commerce website
My part
Design, build and content structure
Build
Static, Astro-style build on Cloudflare
Size
About 40 pages
Live site
shreerangcashew.in (opens in a new tab)
Shree Rang Cashew home page on desktop: an illustrated vintage label with a sunrise over hills, cashew trees and a banner wordmark, with a product card below.
fig. 1Home page, desktop. Captured from the live site on 5 November 2026.

§ 2What was built

What was built.

  • Home page, shop and individual product pages
  • A cashew grade guide that explains the W-grades
  • An FAQ and a bulk-orders page
  • A journal with 15 fact-checked articles written for search
  • One mobile-first design system shared by every page

§ 3Pages

Four pages, one system.

Each page type, on desktop and on a phone. Same type, spacing and illustration language throughout.

Product page for Whole Cashew Kernels W180 on desktop, in the same illustrated style.
fig. 2Product page, desktop
The cashew grade guide on desktop, with a heading that explains W-grades.
fig. 3Grade guide, desktop
The journal index on desktop, listing articles in the same visual system.
fig. 4Journal, desktop

fig. 5The same four pages at 390 px wide. Mobile came first.

Shree Rang Cashew home page on a phone: the illustrated vintage-label header with an arched landscape.
Home
Product page for Whole Cashew Kernels W180 on a phone, showing a kraft pouch on a yellow disc with a gallery.
Product page
The cashew grade guide on a phone.
Grade guide
The journal index on a phone.
Journal

§ 4Design

The look.

  • A vintage-label visual identity: an illustrated arch, hills, trees and a banner wordmark, in a warm earthy palette
  • Headings and body set in serif faces that match the printed-label feel
  • The same components and spacing across shop, guide, FAQ and journal, so the site reads as one object
  • Designed for phones first, then widened for desktop

§ 5What I did

My part.

  • Website development
  • UI/UX design
  • Content and SEO structure

No traffic, sales, revenue or ranking figures are shown, because none have been verified for this page. The screenshots are of the live site as it appeared on 5 November 2026.

fig. endNext step

Want something like this for your business?

Tell me what you sell and who buys it. I will reply with honest next steps.

Phone
+91 87338 44336
Email
[email protected]
Hours
Monday to Friday, 10:00 to 19:00 IST
Reply
Within one working day